April 26, 27: CampaignTech East is Here

April 26, 27: CampaignTech East is Here

The annual CampaignTech East Conference brought to you by Campaigns & Elections magazine, is taking place in Washington DC today and tomorrow. The conference is an annual must attend place to be for anyone engaged in electoral politics. The Campaign East Conference is easily one of the best technology conferences of the year.

Interesting sessions include click here for more:

— Online Advocacy In the Trump Era — The new president has been a boon for online organizing and issue advocacy. Hear from some of the digital gurus on the front lines of those efforts, and not just on the progressive side – issue advocates on the right are facing a new environment too.

— Digital GOTV: What’s New and What’s Working? From mobile-first strategies to location targeting, the sophistication with which campaigns are directing their GOTV programs took a leap forward last cycle. Hear what’s new and what strategists are developing for next year.

— Reaching Latino Voters: Getting It Right In 2018 and Beyond (Sponsored by Univison). In this session, we’ll present new research on Hispanic voter behavior in 2016 and hear Hispanic marketing experts, media buyers, and analytics professionals talk about the best way to reach this bloc of voters in 2018 and beyond.

— Do You Have a Fake News Strategy? You Should. Plenty of smart digital professionals are focused on battling the scourge of fake news and preventing its spread, but for now it’s a fact of campaign life online. In our closing session, we’ll look at ways to fight back with the tools in your campaign’s digital arsenal.

Interesting panelists who will be presenting at CampaignTech East include click here for more: Steve Johnston of Google, Chiqui Cartagena, Vice President of the Political & Advocacy Group, Univision, Michael Marinaccio, Senior Digital Director, U.S. Chamber of Commerce and Robert Aho of BrabenderCox.

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Lauren Victoria Burke
Lauren Victoria Burke is a writer, comms strategist and political analyst. She created Crewof42, a blog focused on African American members of Congress, in 2009. Ms. Burke also writes for NBC BLK, The Root, NNPA and is the Managing Editor of Politic365. As part of a diverse career in politics and media, she has served as a congressional staffer for the U.S. Senate Democratic Policy Committee, Communications Director for U.S. Rep. Andre Carson (D-IN) and Director of Communications for Justin Fairfax for Lt. Governor of Virginia. From 2014 to 2017, Ms. Burke appeared each Monday on NewsOneNow with Roland Martin on TVOne. Ms. Burke holds a B.A. in History from The American University. She was born and raised in New York. Email: LBurke007@gmail.com. Twitter: @LVBurke. IG: @laurenvburke. Periscope: @LVBurke